Everyday People was a branding project during my internship that was geared to helping me get out of the box and have complete creative freedom. Everyday People is a roller rink branding project that was inspired by the Sly and The Family Stone’s song, Everyday People. The branding was focused on keeping a 70s feel while still keeping it relevant to modern day branding. I was able to push the branding and create something that is unique. This project features a custom type logo and patterns that were used as brand assets.